Our Story
Our Story
Why we do what we do
Our Mission
We believe that daily health should be simple, effective, and uncompromising.
ShotWise was created to replace wasteful, preservative-packed shots with freeze-dried blends that are clean, potent, and ready whenever you are.
Our promise? Pure, powerful ingredients with zero compromise. No artificial fillers, no single-use plastic bottles—just real, functional nutrition in a format that fits your life.
Our founder
ShotWise was founded by Isabel Fontanini, who loved the idea of taking a daily wellness shot — but not the price, the prep time, or the short shelf life. She found herself spending up to €4 a day on bottled shots or constantly making them at home for herself and her family, only to have them spoil within days. Even though the habit felt great, keeping up with it didn’t.
That’s why she created ShotWise: a simple, shelf-stable wellness powder with all the good stuff and none of the hassle — so feeling good every day could finally be easy.
Our Values
100% Natural
No fillers, no artificial extras—just real, functional ingredients.
Health, Simplified
Taking care of yourself should be easy. Scoop, stir, and go.
Based on science
We don’t do trends. We do research, so every scoop delivers real benefits.
For Everyone, Every Day
Easy, convenient, and made for all lifestyles.
